Privacy Policy

General Information

The following information provides a simple overview of what happens to your personal data when you visit our website. Personal data is any data by which you can be personally identified. Detailed information on the subject of data protection can be found in our Privacy Policy listed below this text.

Data Collection on Our Website

Who is responsible for data collection on this website?

Data processing on this website is carried out by the website operator. You can find the operator’s contact details in the legal notice of this website.

How do we collect your data?

On the one hand, your data is collected when you provide it to us. This may, for example, be data that you enter into a contact form.

Other data is collected automatically by our IT systems when you visit the website. This mainly includes technical data (e.g. internet browser, operating system, or time of page access). This data is collected automatically as soon as you enter our website.

What do we use your data for?

Some of the data is collected to ensure that the website is provided without errors. Other data may be used to analyse your user behaviour.

What rights do you have regarding your data?

You have the right at any time to receive free information about the origin, recipient, and purpose of your stored personal data. You also have the right to request the correction, blocking, or deletion of this data. For this purpose, and for further questions on the subject of data protection, you may contact us at any time at the address given in the legal notice. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.

Analytics Tools and Third-Party Tools

When visiting our website, your browsing behaviour may be statistically evaluated. This is done primarily with cookies and so-called analytics programs. The analysis of your browsing behaviour is usually anonymous; the browsing behaviour cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. Detailed information on this can be found in the following Privacy Policy.

You can object to this analysis. We will inform you about the options for objection in this Privacy Policy.

Data Protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations as well as this Privacy Policy.

When you use this website, various personal data is collected. Personal data is any data by which you can be personally identified. This Privacy Policy explains which data we collect and what we use it for. It also explains how and for what purpose this is done.

We would like to point out that data transmission over the Internet (e.g. communication by email) may have security vulnerabilities. Complete protection of data against access by third parties is not possible.

Information about the responsible party

The responsible party for data processing on this website is:

tripuls media innovations gmbh
Zu den Sandbeeten 5
35043 Marburg

Phone: +49 6421 309060
Email: datenschutz tripuls.de

The responsible party is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data (e.g. names, email addresses, etc.).

Withdrawal of your consent to data processing

Many data processing operations are only possible with your express consent. You may revoke consent you have already given at any time. An informal notification by email to us is sufficient for this purpose. The lawfulness of the data processing carried out until the revocation remains unaffected by the revocation.

Right to lodge a complaint with the competent supervisory authority

In the event of breaches of data protection law, the data subject has the right to lodge a complaint with the competent supervisory authority. The competent supervisory authority for data protection matters is the state data protection officer of the federal state in which our company is headquartered. A list of data protection officers and their contact details can be found at the following link:
https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html

Right to data portability

You have the right to receive data that we process automatically on the basis of your consent or in fulfilment of a contract, either for yourself or for a third party, in a commonly used, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done insofar as it is technically feasible.

SSL and TLS encryption

For security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the website operator, this site uses SSL or TLS encryption. You can recognise an encrypted connection by the fact that the browser’s address line changes from “http://” to “https://” and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Information, restriction, deletion

Within the framework of the applicable legal provisions, you have the right at any time to receive free information about your stored personal data, its origin and recipients, and the purpose of the data processing, and, where applicable, a right to have this data corrected, restricted, or deleted. For this purpose, and for any further questions on the subject of personal data, you may contact us at any time at the address given in the legal notice.

Objection to promotional emails

We hereby object to the use of contact data published as part of the legal notice obligation for the purpose of sending unsolicited advertising and information material. The operators of the website expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, for example by spam emails.

Statutory Data Protection Officer

We have appointed a data protection officer for our company.

tripuls media innovations gmbh
Timo Pfeffer
Zu den Sandbeeten 5
35043 Marburg

Phone: +49 6421 309060
Email: datenschutz tripuls.de

Cookies

Some of the internet pages use so-called cookies. Cookies do not cause any damage to your computer and do not contain viruses. Cookies serve to make our website more user-friendly, effective, and secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called “session cookies”. They are automatically deleted after the end of your visit. Other cookies remain stored on your device until you delete them. These cookies enable us to recognise your browser on your next visit.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be restricted.

Cookies that are necessary for carrying out the electronic communication process or for providing certain functions requested by you (e.g. shopping cart function) are stored on the basis of Art. 6 (1) lit. f GDPR. The website operator has a legitimate interest in storing cookies for the technically error-free and optimised provision of its services. If other cookies (e.g. cookies for analysing your browsing behaviour) are stored, these are treated separately in this Privacy Policy.

Server Log Files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

• Browser type and browser version
• Operating system used
• Referrer URL
• Host name of the accessing computer
• Time of the server request
• IP address

This data is not merged with other data sources.

The basis for data processing is Art. 6 (1) lit. b GDPR, which permits the processing of data for the fulfilment of a contract or pre-contractual measures.

Contact Form

If you send us enquiries via the contact form, your details from the enquiry form, including the contact data you provide there, will be stored by us for the purpose of processing the enquiry and in case of follow-up questions. We will not pass on this data without your consent.

The processing of the data entered into the contact form is therefore carried out exclusively on the basis of your consent (Art. 6 (1) lit. a GDPR). You may revoke this consent at any time. An informal notification by email to us is sufficient for this purpose. The lawfulness of the data processing operations carried out until the revocation remains unaffected by the revocation.

The data you enter into the contact form will remain with us until you request its deletion, revoke your consent to its storage, or the purpose for storing the data no longer applies (e.g. after your enquiry has been fully processed). Mandatory statutory provisions, in particular retention periods, remain unaffected.

Data Transfer upon Conclusion of a Contract for Services and Digital Content

We only transfer personal data to third parties if this is necessary within the scope of contract processing, for example to the credit institution commissioned with payment processing.

Any further transfer of data does not take place or only takes place if you have expressly consented to the transfer. Your data will not be passed on to third parties without your express consent, for example for advertising purposes.

The basis for data processing is Art. 6 (1) lit. b GDPR, which permits the processing of data for the fulfilment of a contract or pre-contractual measures.

Google Analytics

This website uses functions of the web analytics service Google Analytics. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is generally transmitted to a Google server in the USA and stored there.

Google Analytics cookies are stored on the basis of Art. 6 (1) lit. f GDPR. The website operator has a legitimate interest in analysing user behaviour in order to optimise both its website and its advertising.

IP anonymisation

We have activated the IP anonymisation function on this website. As a result, your IP address is shortened by Google within member states of the European Union or in other states party to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide further services related to website and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Browser plugin

You may prevent the storage of cookies by selecting the appropriate settings in your browser software; however, please note that if you do so, you may not be able to use all functions of this website to their full extent. You may also prevent the collection of the data generated by the cookie and related to your use of the website (including your IP address) by Google, as well as the processing of this data by Google, by downloading and installing the browser plugin available at the following link:
https://tools.google.com/dlpage/gaoptout?hl=de.

Objection to data collection

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set to prevent the collection of your data on future visits to this website:

More information on how Google Analytics handles user data can be found in Google’s Privacy Policy: https://support.google.com/analytics/answer/6004245?hl=de.

Data processing agreement

We have concluded a data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographic characteristics in Google Analytics

This website uses the “demographic characteristics” function of Google Analytics. This allows reports to be created that contain statements about the age, gender, and interests of website visitors. This data comes from interest-based advertising by Google as well as visitor data from third-party providers. This data cannot be assigned to any specific person. You can deactivate this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described under “Objection to data collection”.

Google Analytics Remarketing

Our websites use the functions of Google Analytics Remarketing in conjunction with the cross-device functions of Google Ads and Google DoubleClick. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

This function makes it possible to link the advertising target groups created with Google Analytics Remarketing with the cross-device functions of Google Ads and Google DoubleClick. In this way, interest-based, personalised advertising messages that have been adapted to you depending on your previous usage and browsing behaviour on one device (e.g. mobile phone) can also be displayed on another of your devices (e.g. tablet or PC).

If you have given the appropriate consent, Google links your web and app browser history with your Google account for this purpose. In this way, the same personalised advertising messages can be displayed on every device on which you sign in with your Google account.

To support this function, Google Analytics collects Google-authenticated IDs of users, which are temporarily linked to our Google Analytics data in order to define and create target groups for cross-device advertising.

You can permanently object to cross-device remarketing/targeting by deactivating personalised advertising in your Google account; follow this link: https://www.google.com/settings/ads/onweb/.

The aggregation of the collected data in your Google account is carried out exclusively on the basis of your consent, which you can give or withdraw from Google (Art. 6 (1) lit. a GDPR). For data collection processes that are not merged into your Google account (e.g. because you do not have a Google account or have objected to the merging), the collection of data is based on Art. 6 (1) lit. f GDPR. The legitimate interest arises from the website operator’s interest in the anonymised analysis of website visitors for advertising purposes.

Further information and Google’s privacy policy can be found at: https://www.google.com/policies/technologies/ads/.

Google Ads and Google Conversion Tracking

This website uses Google Ads. Ads is an online advertising program of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”).

Within the framework of Google Ads, we use so-called conversion tracking. When you click on an ad placed by Google, a cookie for conversion tracking is set. Cookies are small text files that the internet browser stores on the user’s computer. These cookies lose their validity after 30 days and are not used for personal identification of users. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognise that the user clicked on the ad and was redirected to this page.

Each Google Ads customer receives a different cookie. The cookies cannot be tracked via the websites of Ads customers. The information obtained with the help of the conversion cookie is used to create conversion statistics for Ads customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page marked with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. If you do not wish to participate in tracking, you can object to this use by easily disabling the Google conversion tracking cookie via your internet browser under user settings. You will then not be included in the conversion tracking statistics.

“Conversion cookies” are stored on the basis of Art. 6 (1) lit. f GDPR. The website operator has a legitimate interest in analysing user behaviour in order to optimise both its website and its advertising.

More information about Google Ads and Google Conversion Tracking can be found in Google’s privacy policy: https://www.google.de/policies/privacy/.

You can configure your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be restricted.

Matomo

We use the software Matomo to analyse user behaviour when visiting our website. It is operated on our servers; no data is passed on to third parties. Processing is carried out on the basis of legitimate interest in accordance with Art. 6 (1) lit. f GDPR. To reduce the risk for data subjects, the pseudonymously collected data, namely the IP address, is anonymised before processing by shortening it. We store the data until after the evaluation and in anonymised form for statistical purposes.

Mautic

We use the marketing tool Mautic. The provider is Acquia Inc., 53 State St, Boston, Massachusetts 02109, USA (hereinafter “Mautic”).

Mautic is a tool for optimising and automating our marketing activities. With Mautic, we can, among other things, build landing pages and forms, plan, carry out, and evaluate marketing campaigns, and manage our customer data.

Furthermore, we can analyse the behaviour of visitors to our website. Based on this information, further marketing actions can be triggered. For example, we may record which customer has made a download from us and is therefore eligible for certain further marketing measures.

Mautic uses technologies that enable cross-page user recognition for the analysis of user behaviour (e.g. cookies or device fingerprinting). Website visitors are assigned an individual ID by which they can be recognised on a repeat visit to the website. Furthermore, Mautic records the IP address, the user’s language, visited URLs, and the time of access.

If consent has been obtained, the above-mentioned service is used exclusively on the basis of Art. 6 (1) lit. a GDPR and Section 25 TTDSG. Consent may be withdrawn at any time. If no consent has been obtained, this service is used on the basis of Art. 6 (1) lit. f GDPR; the website operator has a legitimate interest in optimising its marketing campaigns.

IP anonymisation

We use Mautic with anonymised IP addresses. Your IP address is shortened within the Mautic application so that it can no longer be directly assigned to you.

Newsletter Data

If you would like to subscribe to the newsletter offered on this website, we require an email address from you as well as information that allows us to verify that you are the owner of the email address provided and that you agree to receive the newsletter. No further data is collected or only on a voluntary basis. We use this data exclusively for sending the requested information and do not pass it on to third parties.

The processing of the data entered into the newsletter subscription form is carried out exclusively on the basis of your consent (Art. 6 (1) lit. a GDPR). You may revoke the consent given for the storage of the data, the email address, and its use for sending the newsletter at any time, for example via the “unsubscribe” link in the newsletter. The lawfulness of the data processing operations already carried out remains unaffected by the revocation.

The data you have stored with us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted after you unsubscribe. Data stored by us for other purposes (e.g. email addresses for customer management) remains unaffected by this.

tripuls MailCenter

This website uses tripuls MailCenter for sending newsletters. The provider is tripuls media innovations gmbh, Zu den Sandbeeten 5, 35043 Marburg, Germany. tripuls MailCenter is a service that can be used to organise and analyse newsletter distribution. The data you enter for the purpose of subscribing to the newsletter (e.g. email address) is stored on servers in the Netherlands and the USA.

Our newsletters sent with tripuls MailCenter enable us to analyse the behaviour of newsletter recipients. Among other things, it can be analysed how many recipients opened the newsletter message and how often which link in the newsletter was clicked. With the help of so-called conversion tracking, it can also be analysed whether a predefined action (e.g. purchase of a product on our website) has taken place after clicking the link in the newsletter.

Data processing is carried out on the basis of your consent (Art. 6 (1) lit. a GDPR). You may revoke this consent at any time by unsubscribing from the newsletter. The lawfulness of the data processing operations already carried out remains unaffected by the revocation.

If you do not want tripuls MailCenter to analyse your data, you must unsubscribe from the newsletter. For this purpose, we provide a corresponding link in every newsletter message.

The data you have stored with us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted after you unsubscribe. Data stored by us for other purposes (e.g. email addresses for customer management) remains unaffected by this.

YouTube

Our website uses plugins from the YouTube site operated by Google. The operator of the pages is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.

When you visit one of our pages equipped with a YouTube plugin, a connection to YouTube’s servers is established. In the process, the YouTube server is informed which of our pages you have visited.

If you are logged into your YouTube account, you allow YouTube to assign your browsing behaviour directly to your personal profile. You can prevent this by logging out of your YouTube account.

The use of YouTube is in the interest of presenting our online offers in an appealing manner. This constitutes a legitimate interest within the meaning of Art. 6 (1) lit. f GDPR.

Further information on the handling of user data can be found in YouTube’s Privacy Policy at: https://www.google.de/intl/de/policies/privacy.

Google Web Fonts

This site uses so-called web fonts provided by Google for the uniform display of fonts. The Google Fonts are installed locally. No connection to Google servers takes place.

Involve.me

Our website uses Involve.me. This is a service provided by stereosense GmbH (an Austrian company registered at Gußhausstraße 15/8, 1040 Vienna, hereinafter referred to as “Involve.me”). Involve.me enables you to send us enquiries about our range of services.

Further information on data protection in connection with Involve.me can be found in Involve.me’s Privacy Policy.

We base the lawfulness of this data processing on Art. 6 (1) lit. a GDPR.